Commerce & Subscription Management
Power upgrades and bundling strategies with data-driven audience insights.
Personalisation command centre
Experience Personalization Studio
Serve every learner the journey they need next
Segments, dynamic blocks, and experiments managed in one studio.
Turn behavioural, lifecycle, and purchase signals into personalised pages, notifications, and offers that convert.
Optional add-on
- Lift in targeted conversions
- 27%
- Average launch time for new segments
- 48 hrs
- More relevant content delivered
- 5×
Segment-aware CTAs and content blocks guide learners to the right next step.
Blueprints and reusable rules accelerate experimentation and governance.
Dynamic blocks rotate stories, offers, and proof aligned to each persona.
Investment
Add premium modules as you grow. Pricing is calculated per module per month.
Monthly
$29
Per module, billed monthly
Annual
$312
Per module, billed annually
Annual billing saves around 10% versus monthly.
Audience intelligence
Translate data into meaningful learner segments
Combine behaviour, lifecycle stage, and commerce data to prioritise who sees what.
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Lifecycle blueprints
Start with templates for prospects, enrolled learners, alumni, and partners.
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Real-time refresh
Update segment membership on rolling schedules so messaging stays timely.
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Data governance
Apply consent rules and data retention policies that respect regional compliance.
Dynamic experiences
Swap hero blocks, recommendations, and proof instantly
Define content variants that adapt pages, dashboards, and notifications per audience.
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Hero and CTA variants
Align call-to-action copy with commerce offers and campaign objectives.
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Recommendation engines
Blend collaborative filtering, rules, or editorial spotlights per cohort.
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Social proof streams
Showcase testimonials, progress, or badges tailored to each learner persona.
Experimentation & measurement
Run tests with guardrails and actionable insights
Set success metrics, guardrails, and QA checklists before launching experiments.
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Goal tracking
Optimise for enrolments, purchases, or engagement and view lift within dashboards.
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Holdout groups
Ensure compliance and unbiased results with automatic control groups.
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QA workflows
Require approvals, preview states, and accessibility checks before experiments go live.
Lifecycle orchestration
Align personalisation with email, ads, and revenue ops
Share segment membership with Mailchimp, Ad Tracking, and Commerce so every touchpoint feels connected.
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Mailchimp sync
Tag subscribers as they move segments to trigger lifecycle journeys immediately.
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Ad audience sharing
Push cohorts to Ad Tracking for retargeting or lookalike modelling without manual CSVs.
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Revenue coordination
Inform plan recommendations and checkout upsells with segment-level insights.
Pairs well with
Design your module ecosystem
Explore companion modules that extend this experience across learning, community, and operations.
Mailchimp
Send segment-aware journeys, onboarding flows, and re-engagement campaigns.
Advanced SEO
Reuse approved messaging and keywords within personalised blocks.
Voices from the field
What our partners say
““Our enrolment funnel now adapts in real time. Prospects see tailored proof and offers, while current learners get the nudges they actually need.””
““Segments sync straight to Mailchimp and Commerce, so lifecycle marketing stays locked with what’s happening on site.””
Frequently asked questions
All the clarity you need
- Where do segments pull their data from?
- Combine platform activity, enrolment status, commerce events, and custom attributes imported via API or CSV.
- Can we run experiments without risking compliance?
- Yes. Define guardrails, approval roles, and holdouts so experiments respect safeguarding or regulatory constraints.
- How does localisation work for global campuses?
- Create locale-specific content variants, currency formats, and date treatments that Personalization Studio applies automatically per visitor.
Let’s plan your rollout
Ready to activate this module?
Book time with our experience strategists to align scope, integrations, and training for your next learning group launch.